Customer Satisfaction Score

CSAT: measuring satisfaction at every touchpoint.

After support, after purchase, after onboarding. WiseData NPS has a native CSAT survey on a 1 to 5 scale, with the indicator calculated the way the market does it: the share of 4s and 5s.

Satisfaction isn't about asking once. It's about asking every time.

CSAT captures customer sentiment right after the experience. In WiseData NPS it is a survey type of its own: a 1 to 5 scale on the page, in the email and in the widget, with the satisfaction math kept apart from your NPS — the two numbers never mix.

The right scale everywhere

The five scores look the same on the public page, in the email body and in the website widget. Nobody gets a form offering a score the survey would reject.

Schedule with delay after the event

Send immediately, schedule for a specific date, set up recurrence, or apply a delay (1 hour, 1 day, 3 or 7 days) after the event. You capture feedback at the right moment.

CSAT and NPS in one account, never mixed

Each metric has its own report tab and its own dashboard card. A CSAT score of 5 never lands in your NPS calculation.

01Alerts and follow-ups

Know where support failed — before churn happens

Every dissatisfied response opens a follow-up and triggers an email alert. The CX team gets notified and can act in hours, not weeks.

02Sentiment AI

AI-categorized comments

AI automatically classifies each response by sentiment and topic. You spot patterns without manually reading hundreds of comments.

03Export

Full export — your data is yours

Excel, CSV, and PDF with native charts. Filter by date, score, and channel, with the correct band label for each metric.

CSAT and post-interaction satisfaction FAQ

What's the difference between CSAT and NPS?

CSAT measures satisfaction with a specific interaction on a 1 to 5 scale, and the indicator is the share of 4s and 5s. NPS measures loyalty and advocacy on a 0 to 10 scale, and the indicator is the share of promoters minus detractors. They are different questions, and in WiseData NPS each one has its own survey type and its own report.

Does WiseData NPS have a CSAT survey with a 1–5 scale?

Yes. CSAT is a native survey type: you pick it when creating the survey and the 1 to 5 scale then applies across every channel, in response validation and in the indicator calculation.

When should I send a CSAT survey?

Right after the interaction: post-support, post-purchase, post-onboarding. The closer to the moment, the more accurate the feedback. Use the configurable delay to fire at the right time.

Can I send CSAT over WhatsApp?

You can. CSAT and CES go out through all three channels: Email, official WhatsApp and the Embed widget on your website. The message templates are already approved by Meta, in Portuguese, English and Spanish.

Start measuring the experience at every touchpoint.

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