Satisfaction surveys via WhatsApp

Satisfaction surveys on WhatsApp, answered the same day.

It is where many of your customers already chat. Official WhatsApp integration, pre-approved messages, number validation before sending, and the score calculated for you.

  • Authenticated email domain
  • Meta API

Why surveys work well on WhatsApp.

WhatsApp usually gets opened within minutes and answering costs one tap. The difference is not the question — it is how much effort replying takes. For customers who read their inbox, email stays in the same dashboard.

Doing it by hand works up to about 30 customers a month

Messaging people one by one from your phone is fine at the start. Then it becomes a pile of loose conversations with no score, no history and no way to know who already replied. Here the send is bulk and the scoring is automatic.

Numbers validated before you spend the send

Before dispatching, we check whether a number is really on WhatsApp. Landlines, invalid and deactivated numbers are filtered out and never count against your monthly limit.

Unhappy customers don't wait for month-end

Every low score (0 to 6 in NPS, 1 to 2 in CSAT and CES) opens a follow-up inside the platform automatically: someone takes it, talks to the customer and records what was done. The unhappy customer gets recovered while they are still unhappy.

01Official WhatsApp

Official integration, not an automation bot

By default we use the official WhatsApp API with numbers owned by WiseData NPS: you do not configure Meta Business, install an extension, or put your company number at risk. On the Business plan, if you prefer, you can connect your company's own number.

02Ready-made message

The message is already approved

One pre-approved template per survey type, in Portuguese, English and Spanish. No waiting days for template approval before you can start measuring.

03Rotation and quality

Quality checked every 5 minutes

If a number's reputation drops it is paused automatically and another takes over through rotation. Your survey operation does not stop because one send went badly.

Questions about satisfaction surveys on WhatsApp

How do I run a satisfaction survey on WhatsApp?

You import your contact list, choose the survey type (NPS, CSAT or CES) and select WhatsApp as a channel. The platform validates the numbers, sends in bulk through the official integration with the pre-approved message, and the customer answers on a mobile-optimised page. The score is calculated as each response lands, with nothing to export.

Can I run WhatsApp satisfaction surveys for free?

Manually, yes: you can message people one by one and log answers in a spreadsheet. That holds up to a few dozen customers a month. Past that, the bottleneck stops being the sending and becomes the counting — with no automatic scoring, no way to know who already answered and no historical series, the data never turns into a decision. WiseData NPS has a 14-day free trial so you can compare both approaches.

Do I need WhatsApp Business or a Meta account?

No. Sending goes out through the official integration using numbers owned by WiseData NPS. You do not have to register your company with Meta, configure an API, or use your support number to send surveys. If you would rather send from your company's number, the Business plan lets you connect it through Meta's official sign-up. In that case, Meta bills the conversations to your company's account.

Can WhatsApp automation get my number banned?

Unofficial tools that automate regular WhatsApp violate the terms of service, and bans are a real risk. That is why we work only with the official API: sending is authorised, message templates are approved in advance, and number quality is checked every 5 minutes.

Which plan includes WhatsApp sending?

From the Pro plan, with 100 WhatsApp sends per month; Business has 500. The 14-day trial includes 5 sends to try it out. The Free plan covers email, the site widget and the app.

What response rate should I expect on WhatsApp?

It depends on your audience and operation. Three things matter on any channel: sending right after the interaction, keeping the survey to two questions, and using a recognisable sender. The dashboard shows the response rate per channel, so you can compare WhatsApp and email with your own numbers.

Ask on the channel where your customer actually replies.

14 days free. Messages already approved and numbers validated before sending.