Satisfaction surveys via WhatsApp

Satisfaction surveys on WhatsApp, answered the same day.

It is where your customers already are — which is why WhatsApp pulls 3 to 5 times more responses than email. Official WhatsApp integration, pre-approved messages, number validation before sending, and the score calculated for you.

Why surveys work on WhatsApp and stall in email.

Email competes with dozens of unread messages and lands in the promotions tab. WhatsApp gets opened within minutes and answering costs one tap. The difference is not the question — it is how much effort replying takes.

Doing it by hand works up to about 30 customers a month

Messaging people one by one from your phone is fine at the start. Then it becomes a pile of loose conversations with no score, no history and no way to know who already replied. Here the send is bulk and the scoring is automatic.

Numbers validated before you spend the send

We are the only NPS tool that checks whether a number is really on WhatsApp before dispatching. Landlines, invalid and deactivated numbers are filtered out and never count against your monthly limit.

Detractors don't wait for month-end

A low score triggers an instant alert to the person responsible, who opens a follow-up inside the platform. The unhappy customer gets recovered while they are still unhappy.

01Official WhatsApp

Official integration, not an automation bot

We use the official WhatsApp API with numbers owned by WiseData NPS. You do not configure Meta Business, install an extension, or risk getting your company number banned.

02Ready-made message

The message is already approved

Six pre-approved templates, one per survey type, in Portuguese, English and Spanish. No waiting days for template approval before you can start measuring.

03Rotation and quality

Quality monitored in real time

If a number's reputation drops it is paused automatically and another takes over through rotation. Your survey operation does not stop because one send went badly.

Questions about satisfaction surveys on WhatsApp

How do I run a satisfaction survey on WhatsApp?

You import your contact list, choose the survey type (NPS, CSAT or CES) and pick one of the pre-approved messages. The platform validates the numbers, sends in bulk through the official integration, and the customer answers on a mobile-optimised page. The score is calculated as each response lands, with nothing to export.

Can I run WhatsApp satisfaction surveys for free?

Manually, yes: you can message people one by one and log answers in a spreadsheet. That holds up to a few dozen customers a month. Past that, the bottleneck stops being the sending and becomes the counting — with no automatic scoring, no way to know who already answered and no historical series, the data never turns into a decision. WiseData NPS has a 14-day free trial so you can compare both approaches.

Do I need WhatsApp Business or a Meta account?

No. Sending goes out through the official integration using numbers owned by WiseData NPS. You do not have to register your company with Meta, configure an API, or use your support number to send surveys.

Can WhatsApp automation get my number banned?

Unofficial tools that automate regular WhatsApp violate the terms of service, and bans are a real risk. That is why we work only with the official API: sending is authorised, message templates are approved in advance, and number quality is monitored in real time.

Which plan includes WhatsApp sending?

The Business plan, which includes 500 WhatsApp sends per month alongside 6,000 emails and unlimited site widget. The Starter and Pro plans cover email and, in Pro's case, the widget as well.

Can I use a QR code instead of sending messages?

Yes, and it is common at counters, restaurants and reception desks. The QR code leads straight to the survey, and the answer lands in the same base as WhatsApp and email responses — one consolidated score, no duplicate tracking.

What response rate should I expect on WhatsApp?

In practice, 3 to 5 times what email delivers. The result depends on three things: sending right after the interaction, keeping the survey to two questions, and using a recognisable sender. With those in place, double-digit rates are common, against the single-digit range typical of cold email.

Ask on the channel where your customer actually replies.

14 days free. Messages already approved and numbers validated before sending.